Tanganica Blog
A regular dose of inspiration from the world of e-commerce marketing.

Comparison of Tanganica.com and Madgicx: Get an overview of features, pricing, and advantages of both platforms for online advertising and e-commerce growth.

Compare Tanganica.com and AdEspresso, two platforms for managing and optimizing advertising campaigns. Discover how they differ in pricing, ad formats, integrations, and other features that can help grow your e-commerce business.

Compare Tanganica.com and AdRoll, two platforms for managing and optimizing advertising campaigns. Find out how they differ in pricing, ad formats, integrations, and other features that can help your online store grow.

Unlock the full potential of your Shopify store with Google Analytics! In this blog post, we delve into the powerful features of Google Analytics that can help you track key metrics, understand customer behavior, and optimize your online sales strategy. Discover how to leverage actionable insights to boost your store's success and make informed decisions that drive growth. Whether you're a seasoned entrepreneur or just starting out, understanding the power of analytics is essential for thriving in the competitive e-commerce landscape.

In the ever-evolving landscape of e-commerce marketing, Performance Max is revolutionizing the way brands connect with consumers. This innovative Google Ads feature allows businesses to leverage automation and machine learning, optimizing their advertising campaigns across multiple channels seamlessly. In this blog post, we’ll dive into how Performance Max works, its key benefits, and why it’s a game changer for e-commerce businesses looking to maximize their reach and drive conversions.

In the ever-evolving landscape of e-commerce, choosing the right advertising platform can make all the difference for your Shopify store's success. This blog post dives into a comprehensive comparison of Google Ads and Facebook Ads, highlighting their unique strengths and strategies for maximizing return on investment (ROI). Whether you're looking to boost traffic, increase conversions, or enhance brand visibility, we'll explore how each platform can be leveraged to drive growth and profitability for your online business.

This blog post analyzes the effectiveness of Google Ads and Facebook Ads in driving e-commerce sales. It provides a detailed comparison to help you maximize your e-commerce business revenue by choosing the right advertising platform.

Discover how local and global advertising campaigns can boost your online store's growth

Discover proven strategies on how to set up and optimize Instagram ad campaigns for your online store. Increase traffic, boost sales and take your brand to the next level.

Discover how micro-interactions in UX design increase customer trust, make navigation easier and encourage engagement with small but effective visual effects.

Discover how to use storytelling in B2B marketing to increase customer engagement through authentic stories and emotional connection.

Discover what voice commerce is and how to prepare for it. Learn how to optimize your business for voice shopping.