Tanganica Blog

Learn step-by-step how to set up remarketing campaigns for your online store. You'll increase your ROI, reach the right customers, and turn site visitors into buyers. Get started today!

A well-structured page is not just a matter of aesthetics. Find out why it's the key to a successful online store, how it affects the customer experience and what it does to increase conversions.

Discover how to effectively promote your online store on social networks. Learn how to find out how to use your online store on your website, how to create quality content, how to publish regularly, how to engage your audience, how to work with influencers and how to use paid advertising. Be creative, be consistent and show the world what you have to offer!

Harness the power of seasonal marketing campaigns to increase sales! Discover tips for planning, personalizing and using digital tools to maximize the success of your campaigns.

Find out why it's important to track the customer journey, how analysing it can help you improve the customer experience and increase conversions, and learn practical steps to optimise it.

Learn how to successfully implement a chatbot into your online store! In our guide you will find tips on technology selection, dialogue design and optimization for a better customer experience.

Compare Meta Ads and Google Ads and find out which ad system is better for your online store. Let us help you choose the right platform and maximize your profits.

Email marketing is one of the most effective tools for reaching customers, increasing sales and building customer relationships. If you want your email campaigns to stand out, deliver results, and keep your recipients interested, you need to be strategic. In this article, we'll show you how to do just that.

Learn how to choose the best platform for your online store. You'll learn what to look for, what types of platforms exist, and which are ideal for different needs and budgets.

Find out what tools can help you track your online store's performance. Discover the 5 best solutions for analyzing data, improving customer experience and increasing sales.

Find out why it is important to track the customer journey and how to analyse it effectively. Learn how to identify key moments of interaction, recognize barriers and optimise the customer experience to increase conversions and customer loyalty.

Learn how to automate the returns and returns process in your online store to save time, reduce costs and increase customer satisfaction. Practical tips, tools and technology to help you streamline this crucial process and turn it into a competitive advantage.